Étiquette : #musicindustry
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Equatorial Guinea Has a Sound of Its Own. So Why Is the World Barely Listening?
Between Fang storytelling, Bubi melodies, Spanish-language influences and contemporary African rhythms, Equatorial Guinea has a musical identity worth discovering. Yet beyond its borders, its artists remain largely absent from the conversations shaping African music. There are countries whose music seems to travel everywhere. Nigeria has Afrobeats, South Africa has Amapiano, and Cameroon has introduced generations…
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When Emotions Take Over: Learning to Stay Grounded as an Artist
One bad comment. A song that doesn’t get the attention you hoped for. A collaboration that falls apart. A message you were waiting for that never comes. Sometimes, it doesn’t take much to change the way an artist feels about everything. One day, you’re excited about your music, full of ideas and convinced that something…
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Your Next Opportunity Could Start With a Conversation: Strengthen Your Artist Network
In music, talent matters. Hard work matters. But there is another part of building a career that independent artists sometimes underestimate: the people they connect with along the way. Behind many great records, performances and creative projects is a network of people who bring different skills, ideas and experiences to the table. Producers, songwriters, photographers,…
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Behind the Voice: What Really Happens When a Singer Steps Into the Recording Booth
A great vocal can make a song unforgettable. Sometimes it is the emotion in a single line, the texture of a voice or a note that sounds almost too honest to be rehearsed. But what we hear through our headphones is rarely the sound of a singer simply standing in front of a microphone and…
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Music Has Always Been More Than Just Music to Me
Some people listen to music. Others grow up surrounded by it, feel it, move to it and carry it with them wherever life takes them. For me, music has always been much more than something playing in the background. It is part of my story, my memories and my connection to where I come from.…
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We Need to Discover African Artists Before the World Makes Them Famous
Why should an artist have to become an international success before we start paying attention to what they’re creating? There is so much talent across Africa, and I believe we should be looking for it long before the rest of the world does. One thing I’ve always found interesting about music is how quickly people’s…
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I Believe African Music Has More to Offer Than the World Currently Sees
Beyond the global hits, the familiar names and the songs we hear everywhere, there is an entire continent of music waiting to be discovered. And I think we’ve only scratched the surface. I’ve always believed that music is one of the best ways to discover the world. It brings people together, crosses borders and sometimes…
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How to Find Inspiration When Writing a Song
Every song starts somewhere. Sometimes, it’s a melody that suddenly comes into your head. Other times, it’s a feeling you cannot quite explain, a conversation that stays with you, a memory from years ago, or even something as simple as watching people go about their day. For songwriters, inspiration can come from almost anywhere. The…
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How to Make TikTok Content That Introduces Your Music Naturally
The best music promotion doesn’t always look like promotion. Sometimes, it’s simply a video that makes someone stop scrolling, discover your sound and want to hear more. TikTok has become one of the most interesting places for music discovery. A song can go from being recorded in a bedroom studio to appearing in thousands of…
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What to Post When You Don’t Have a Music Video
No big production. No expensive cameras. No professional video crew. Just you, your music and a little creativity. Here’s how to keep your audience interested even when you don’t have a music video. You’ve finished recording your song. The mix sounds good, the artwork is ready, and you’ve finally uploaded the track to streaming platforms.…
Recent Posts
- Meet the Artist (Wantate/Denmark)

- Equatorial Guinea Has a Sound of Its Own. So Why Is the World Barely Listening?

- When Emotions Take Over: Learning to Stay Grounded as an Artist

- Your Next Opportunity Could Start With a Conversation: Strengthen Your Artist Network

- Behind the Voice: What Really Happens When a Singer Steps Into the Recording Booth

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